Talking About Word of Mouth Advertising

Create Fun, Heroic Radio Ads for Your Comic Book Store

Comic book movies are currently red-hot in terms of popularity, and comic book fans love to hear more about upcoming superhero movies. So, it is no surprise that podcasts covering the superhero movie craze draw in big audiences. A more ambitious would-be host may choose to launch an AM or FM radio show covering the topic. A radio program comes off as a more legitimate and professional show. The legitimacy then extends to advertisers. Read More 

Defining “Local” In Local Marketing Services: How Far Does Your Business Reach?

Marketing is at the heart of every business. If you do no marketing at all, you cannot expect to survive more than a few months to your first year in business. You also need to decide how far you want your business to go, as in terms of distance to customers. Local marketing services can help, but you have to decide just what "local" means to you, Here is how to define " Read More 

Why You Should Send Out Postcards For Appointment Reminders

If you are in the medical industry or any other type of industry that requires you to set appointments with your customers, you might find that using postcards and sending them out as appointment reminders can be a good idea. These are just a few reasons why it's a good idea to send out postcards for appointment reminders. Not Everyone is Tech-Savvy It's true that there are digital options that you can use to remind your patients or clients of their appointments, such as by sending out emails or text messages. Read More 

Trying To Get The Most Out Of Your Advertising Budget? 4 Reasons Logoed Apparel Is Just What You’re Looking For

If you've got a small start-up company, you know how important it is to use your advertising budget wisely. The last thing you want is to waste your advertising budget on plans that go nowhere. You want your advertising to get to as many people as possible, with as little effort as possible, and with a minimum of monetary expenditure. That's where logo apparel comes in to play. If you're trying to get the most bang for your advertising buck, it's time to invest in logo apparel. Read More 

First Time At A Trade Show? Things To Include In Your Display

Starting a new business is daunting enough without trying to figure out what types of advertising and promotional work you should do. Take trade shows, for example. These are awesome places to advertise your skills, products, etc., but to the newbie, they are a nightmare to navigate. If you are doing your very first trade show ever, here are some things to include in your trade show displays that really make them, and you, stand out. Read More